Do you want to secure a top ranking in search engine result pages(SERP)? I think every one is going to answer - Yes. And a very common belief is that add lot of most searched keywords in the meta tags of your web pages and see your site skyrocketing. But it feels highly frustrating when this magic proves of no avail. Remember, meta tags alone don't do a magic in getting better placed in the search pages. These meta tags sure help you to describe your web pages to a search engine and gain a better place in its results. But at the same time they help search engine too to prevent indexing of improper web pages. Which may have good weight keywords in their meta tags but having no relationship with the contents of the page. Meta tags are the blocks which contain information about the contents of your web page and they exist into the head area of your web page. They are basically meant to communicate with the search engine. Most of the Meta tags are visible to the search engine only and not the visitor on your web page. But, Title tag is one which is visible to the search engine and the visitor as well. Most importantly, it attracts the search engine and the visitor very aggressively. Most search engines consider this tag as the primary information about the site and also an human visitor sees this information as the first thing on top left corner of the browser. Moreover, when one bookmarks the site, the text in this tag appears in the bookmarks list. In this article, I have tried to focus mainly on 'Title Meta Tag' that how a good Title Meta Tag can render a great help in optimization of a website. What is the significance of Meta Title Tag Amongst the three major Meta tags (Meta Title Tag, Meta Keywords Tag, Meta Description Tag) the Title Tag is one which is given the most weight by search engines' algorithms. In fact, this tag should be written so that it should give the idea about your site instantly. A perfect written Title tag can generate quick and appreciable traffic to your site. The text written in this tag appears as clickable text in the search engine result page (SERP) and if it is really meaningful and conveys most about the web page, more clickthroughs will be the result. This small example explains the function of Meta Title tag better. Suppose I need to visit San Francisco and need a road map of the city and go to a book store to find the same. There are lot of books on tourism and travel with different titles but my attention will go to a title which says something like "Latest Road Map of San Francisco" rather than a title "All about San Francisco". May be the second book contains better information about the subject I am looking for. But the title of first one speaks exactly about what I need. This how a better title gains priority over the other because of the contents of its title. This is exactly what happens with search engine. It picks the most matching title with the query and places in its result page as clicka ...

What is Link Popularity? or Link Popularity Building Services Link popularity is one of the most important factors in top search engine ranking. Search Engines give importance to the web site which have incoming or backward links from quality and theme based related web sites. Search engines consider these incoming links as VOTE for your web site which is given by others quality web sites to select your web site on top or as winner web site in search results. It does not mean the number of sites pointing to your site is your link popularity and the more links for your web site, the higher your ranking will be. Search Engine are very intellegent and they have very advanced ranking algorithms to find the relevancy of incoming links related to your web site. How does Link Popularity work ? Here's an example of how I believe link popularity works: Let's say that "Hotels Web Site" Web site has a link to "Web hosting web site". This probably won't help "Web hosting web site" link popularity for the keywords "Web Hosting" However, if both "Hotel Web Site and Web Hosting Web Site" are located in the India and in both the India keyword is mentioned on the page some where, and people are searching for "india web hosting" the quality of that link, may have just gone up a little. There's now a common word (India) between the sites. It probably won't help for those people simply searching for "Web Hosting", but may help if they're searching specifically for "Web Site Hosting in India". A higher quality link for "Web Hosting Web Site", however, would be one from "Web Hosting Related Pages or Directories," which has a theme of "web hosting". That is exactly the kind of link that the search engines would credit toward link popularity. The key is in having that common thread between the sites. What to do to increase the link Popularity ? Directories Listing It is important to note that the sheer number of incoming links is not as important as the quality of the sites that are doing the linking. It is important to get listed in the popular directories, such as Yahoo and the Open Directory Project (www.dmoz.org). yahoo can list for free for non-commercial sites ( Although it takes a while to get listed) otherwise you have to pay for listing in Yahoo Diretory and while listing in DMOZ search the proper deep category in the directory and read the guidelines and submit your web site. More directories you can search on the google like joeant.com, goguides.org, galaxy.com etc... Finding Link Partners After directory listing, search for theme based link partner web sites or theme based web site, when i say theme based i alwasy mean that if your web site is related to "web hosting" business, then search web hosting and web services web sites to get links. . Google is a best search engine to use when looking for theme linking partners by typing "your keyword + links" . Typing in keywords that you think your customers might use to find you, look for quali ...

So I was visiting with a friend last night, and he indicated that he was having a bit of a problem with his WSS 3.0 installation.  Short story is that he has a dedicated Win2k8 box acting as a web server on his domain for internal sites.  They have several web-based LOB apps that run on that box, all as virtual directories under the default web site.  Even though they are running SBS 2003 with its WSS 2.0 companyweb, they wanted to install WSS 3 to take advantage of the new wiki site template.  So, they installed WSS 3 on the web server, which immediately broke their LOB apps. So what happened? When you first install WSS 3.0 and run the SharePoint Configuration Wizard, SharePoint creates a new web application (SharePoint – 80) and creates a new web site in IIS that takes over the default site.  Dana recognized this, so within IIS he edited the bindings for the SharePoint site to use port 81, allowing him to re-enable the original default website in IIS and get his LOB apps back.  The problem?  Not only was it a pain having to enter :81 after the servername to access the site, but clicking links on the SharePoint site continued to want to use port 80, resulting in constant 404 errors. So how did we fix it? If you’re new to SharePoint, it is worth taking a little time to explain some of the architecture and terminology around SharePoint 3.0 to help put the answer in to context.  First, it is important to understand the distinction between a SharePoint web application, and an IIS web site.  SharePoint (whether WSS or MOSS) can have multiple web applications.  These are created via SharePoint Central Administration.  You can think of a SharePoint Web Application as your top-level SharePoint site – but it is distinctly different from a website in IIS.  An IIS site that is mapped to a SharePoint web application can be thought of as a gateway to access the SharePoint web application.  You can delete the site from IIS without affecting any of the content in the SharePoint application.  (Obviously you won’t be able to access the SharePoint web application without an IIS site, but none of the SharePoint web application content or configuration is stored in the IIS site).  There are several benefits to this approach – including the ability to have multiple IIS sites mapped to a single web application, with each site being bound by a different SharePoint security zone.  The distinction between the web application and the IIS site in Dana’s situation is that the original IIS site that was bound to port 80 with no host header was separate from the actual SharePoint web application, and even though that was the initial IIS site created to access the SharePoint web application, it isn’t necessary to use that IIS site. The simplest solution for Dana was to create a new IIS site that used a host header to access his SharePoint w ...

Netcraft: “Based in New York, Swishmail specialise in email hosting, and offer a variety of email and web hosting solutions. The company’s main website is served by nginx, running on FreeBSD.”Source: Read more Date: Thu, 02 Apr 2009 06:38:21 GMT Tags: Email Hosting, Email Solutions, Hosting Company, Linux, Swishmail, Web Company, Web Hosting, Web Hosting Solutions, [...] Related posts: UK2 - The UK’s Most Reliable Web Hosting Company Site (TopHosts.com) Netcraft names UK2.net top UK and European Web hosting company... UK2 - The UK’s Most Reliable Web Hosting Company Site (TopHosts.com) Netcraft names UK2.net top UK and European Web hosting company... UK2 - The UK’s Most Reliable Web Hosting Company Site (TopHosts.com) Netcraft names UK2.net top UK and European Web hosting company... UK2 - The UK’s Most Reliable Web Hosting Company Site (TopHosts.com) Netcraft names UK2.net top UK and European Web hosting company... UK2 - The UK’s Most Reliable Web Hosting Company Site (TopHosts.com) Netcraft names UK2.net top UK and European Web hosting company... ...

How search engine marketing tools can work for you: or, searching is really all about finding Information Outlook Summary This is the second of three articles. Part 1 appeared in the August issue of Information Outlook. Search engine optimization and marketing covers a wide range of activities, many of which are similar to what a reference librarian, systems librarian, or market researcher does. Although the focus is the World Wide Web, many of the tools that are used have broader applications for special librarians. Internal corporate processes. Web analytics tools measure and analyze corporate sales, customer preferences and problems, viable products and channels, and other issues that may provide answers for questions received by special librarians. Competitive intelligence/market research. Keyword research, Web site saturation and popularity tools can provide information on a company's competitors: how they are marketing on the Internet, what they are spending on online marketing campaigns, how they are pricing their products. Legal issues. Who Is tools can provide valuable information relating to copyright and trademark issues. Link Popularity tools can show who is deep-linking to your site. Log files, in conjunction with Who Is tools, can tell you who may be committing click fraud on your paid placement campaigns or spamming your e-mail servers. Back end knowledge of how Web sites work. These tools can show you what may be keeping search engines from indexing your site and can highlight customer service issues. Continue article Advertisement SECOND OF THREE ARTICLES Web site saturation and popularity tools show how much presence a Web site has on search engines through the number of pages of the site that are indexed on each search engine (saturation) and how many times the site is linked to by other sites (popularity). If your company wants to generate leads from Web site traffic, you need to understand your organization's Web presence, particularly in relation to that of your competitors. Generally, the more Web presence you have, the easier it is for people to find your site; that is, if those pages contain the keywords people are looking for and if they rank high enough in search engine rankings for people to see them. Most search engines include some form of link popularity in their ranking algorithms. Pay attention to this so you can learn the number of sites that are linking to yours, which is very important. Knowing where your site stands in these two areas can give you a good idea of what you need to do to improve your Web presence. Many tools measure various aspects of saturation and link popularity. My favorites are Link Popularity +, Top 10 Google Analysis, and Marketleap's Link Popularity and Search Engine Saturation. Link Popularity + (http://www.uptimebot.com) shows much more than its name implies. It measures the number of back-links (incoming external links to your site); linked domains (all pages that link t ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

If you are starting a new web site it\'s easy to drown in the sea of alternatives offered by web hosting providers . Is it better to go for a dedicated or a shared web server? Should you choose Windows- or Linux-based hosting? Which price range is the right one for you and what are the features you can\'t live without? Photo credit: TNNhost For a beginner , such questions and concerns can be very discouraging. Web hosting is a crucial choice for your web site, so you want to pick the best solution right from the start. Choosing a web hosting type that is too powerful for your needs can cost you unneeded money and resources, while a solution that can\'t keep pace with your traffic is a serious threat to the speed and reliability of your web site. Let\'s briefly explore the different types of web hosting you can choose: Dedicated : You exclusively reserve a physical web server where you host your web site and you have total control over it. CPU and RAM resources are only yours to use and you can host multiple domains or a single web site. This is one of the most expensive types of web hosting, used by large companies or Internet professionals. Shared : You share server space and resources with other web sites. Your web site is may suffer from slowdowns if other web sites are sucking up the shared resources of the server machine and you may also have inconvenient neighbors such as porn or gambling web sites. This is one of the cheapest types of web hosting and also the most commonly used across the web. Virtual : You get your web site hosted on a virtual machine that runs inside a shared server. Each virtual machine has its own independent operating system that can be rebooted without affecting other web sites, but it uses the shared resources of the web server (CPU, RAM, etc.) This is one of the newest types of web hosting and it fills the gap between dedicated and shared hosting. You have an independent hosting space that uses shared resources of a machine that is not exclusively yours to use nor manage. Managed : You purchase a dedicated web server for your exclusive use, but you have no access to your system files, which are reserved to the hosting company. You don\'t have to worry about server management, but having no control over your web site core files and data may lead to privacy and legal issues. Co-Located : You own a physical server that you can customize at your own pleasure. You can add more RAM, disk space, install a better-performing CPU, whatever. Otherwise agreed, you get no support from the hosting company. You are also fully responsible for your web site and server. This is the most expensive form of web hosting available. Cloud : You host your web site on a server cluster and you purchase only the resources and traffic your web site uses in a pay-as-you-go fashion. This type of web hosting is one of the cheapest, but it also exposes you to security threats ad your web site data is acces ...

In the click: want all the right people to notice your business? Then you need to make the most of today's hottest marketing method—search engine optimization Entrepreneur You can't resist the temptation. Fixated on your computer screen, you anxiously type keywords relevant to your business into your favorite search engine. A list of search results appears. You cringe as you spot several competitors, then grumble because your company's Web site is nowhere to be seen. Where is it? That depends. Where is your search engine marketing strategy? Gone are the days when adding keywords in meta tags to your site produced rankings. Search engine marketing has evolved into a complex and competitive program. It's also profitable--according to a March 2003 report by Piper Jaffray senior research analyst Safa Rashtchy, online search is the most cost-effective direct-marketing method. The average cost per lead from search is 29 cents, far less than e-mail (50 cents), the Yellow Pages ($1.18), banner ads ($2.00) and direct mail ($9.94). Gather your Web design and marketing staff; both teams are required. Understanding search engine marketing basics will help your team execute a strategy in-house or outsource it to specialists. The sooner your site is visible for relevant keywords, the sooner future customers will find your company. HOW DO SEARCH ENGINES WORK? Many business owners are unaware that search engines feed their results to each other. For example, if you type a keyword into MSN Search on Microsoft's consumer information and entertainment site (www.msn.com), the Web site listings displayed could be from Inktomi, Microsoft or Overture. Overture provides search results not only to MSN Search, but also to AltaVista and Yahoo! Could a top site on Overture then appear as a top site on a distribution partner's site? Yes. Unfortunately, these distribution relationships change frequently, making it difficult to determine exactly where results come from. The challenging part, however, is figuring out how to land a top position in the search engines. There are two complementary yet completely different types of methods: optimization and advertising. Search engine optimization (SEO) refers to enhancing your Web site design to make it more appealing to crawler-based search engines. An automated robot, also referred to as a spider, is sent out to crawl the Web looking for site pages to add to the search engine's database. A mathematical algorithm then determines the ranking of pages in the database for the keywords consumers use. These rankings are referred to as natural or organic listings. Search engine advertising, on the other hand, enables you to buy listings for your keywords. Positions achieved this way are referred to as paid or sponsored listings. The most popular program in this category is pay-for-placement. These programs typically allow advertisers to open an account for $5 to $50, then bid on keywords for a minimum amount of 5 or 10 cents per ...

If you examine the HTML coding of a web page, the Meta tags are HTML codes that are inserted o the header of a web page, between the "opening" and "closing" HEAD tags. Meta tags provide information about your Web page to search engine robots so that the search engine can better understand what your site is about. Meta tags provide this information in a format that the web crawlers/spiders that visit your site can understand.

Search engine optimization (SEO) is important for any publically facing web-site.  A large % of traffic to sites now comes directly from search engines, and improving your site?s search relevancy will lead to more users visiting your site from search engine queries.  This can directly or indirectly increase the money you make through your site. This blog post covers how you can use the free Microsoft URL Rewrite Extension to fix a bunch of common SEO problems that your site might have.  It takes less than 15 minutes (and no code changes) to apply 4 simple URL Rewrite rules to your site, and in doing so cause search engines to drive more visitors and traffic to your site.  The techniques below work equally well with both ASP.NET Web Forms and ASP.NET MVC based sites.  They also works with all versions of ASP.NET (and even work with non-ASP.NET content). [In addition to blogging, I am also now using Twitter for quick updates and to share links. Follow me at: twitter.com/scottgu ]

Measuring the SEO of your website with the Microsoft SEO Toolkit

A few months ago I blogged about the free SEO Toolkit that we?ve shipped.  This useful tool enables you to automatically crawl/scan your site for SEO correctness, and it then flags any SEO issues it finds.  I highly recommend downloading and using the tool against any public site you work on.  It makes it easy to spot SEO issues you might have in your site, and pinpoint ways to optimize it further. Below is a simple example of a report I ran against one of my sites ( www.scottgu.com ) prior to applying the URL Rewrite rules I?ll cover later in this blog post:  

Search Relevancy and URL Splitting

Two of the important things that search engines evaluate when assessing your site?s ?search relevancy? are: How many other sites link to your content.  Search engines assume that if a lot of people around the web are linking to your content, then it is likely useful and so weight it higher in relevancy. The uniqueness of the content it finds on your site.  If search engines find that the content is duplicated in multiple places around the Internet (or on multiple URLs on your site) then it is likely to drop the relevancy of the content. One of the things you want to be very careful to avoid when building public facing sites is to not allow different URLs to retrieve the same content within your site.  Doing so will hurt with both of the situations above.  In particular, allowing external sites to link to the same content with multiple URLs will cause your link-count and page-ranking to be split up across those different URLs (and so give you a smaller page rank than what it would otherwise be if it was just one URL).  Not allowing external sites to link to you in different ways sounds easy in ...

WhiteHouse.gov, which uses the open-source software to manage and publish its content, makes its first contribution to the project.